The I’M FROM Rice Serum is a brightening and hydrating serum that provides instant glow and long-lasting nourishment. Containing 73% Rice Germ Fermented Extract, which retains more than 65% of the nutritional value in a grain of rice, this serum is rich in vitamin B and powerful antioxidants to boost collagen production and improve skin elasticity. Niacinimide & Ceramides! Use this serum together with the I'm From Rice Cream to double the benefits!